Designing a Better General Session- Part 4

General sessions rarely go exactly as planned, but the difference between a stressful event and a polished production often comes down to what happens before the audience ever walks into the room. In the final installment of the Designing a Better General Session series, Seth Macchi explains why rehearsals are one of the most valuable investments an event team can make. He shares practical strategies for improving run-of-show execution, preparing speakers, coordinating production teams, and creating the kind of confidence that keeps sessions on time and running smoothly. If you've ever felt like your general session was just one step away from chaos, this episode offers a better approach.

The Event Pro Show is a production of LEMG.

LEMG is a leading event production company known for delivering exceptional experiences. From site planning and event design to technical production, staging, lighting, sound, and more—we do it all. As a second-generation company, we’re proud of our rich history and commitment to innovation. Whether it’s a corporate meeting, conference, convention, or live event, we’re the team our clients trust to execute their vision flawlessly.

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