Rethinking the Nonprofit Event
Nonprofit events are being asked to work harder than ever. As donor expectations shift and organizations rethink traditional fundraising models, the event itself has become an important part of how nonprofits build stronger relationships with the people who support their mission.
In this episode of The Event Pro Show, Seth Macchi sits down with Marla Neely, Senior Director of Venue Operations at Foundation For The Carolinas, to discuss her career in events and the role hospitality plays in creating spaces where people feel supported and included. Marla also looks at the changing expectations of nonprofit donors, why traditional fundraising events may need a fresh approach, and how event planners can become valuable partners for organizations working with limited staff and resources.
With a background that spans stage management, performing arts, venue operations, and nonprofit events, Marla brings a thoughtful perspective on building strong teams, maintaining trusted industry relationships, and creating events that support a larger purpose.
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The Event Pro Show is a production of LEMG.
LEMG is a leading event production company known for delivering exceptional experiences. From site planning and event design to technical production, staging, lighting, sound, and more—we do it all. As a second-generation company, we’re proud of our rich history and commitment to innovation. Whether it’s a corporate meeting, conference, convention, or live event, we’re the team our clients trust to execute their vision flawlessly.
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