The Event Pro Show
The Event Pro Show
The Event Pro Show is your ultimate guide to the world of corporate events, hosted by Seth Macchi, CEO of LEMG. Whether you're a seasoned corporate event planner, certified meeting professional, experiential marketing pro, event services business owner, AV technician, or anyone involved in creating exceptional events, this podcast is your go-to resource for valuable insights, expert tips, and inspiring stories from the industry's leading professionals.
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Oct. 19, 2026

Your Business Is Growing, But Is It Profitable?

Your Business Is Growing, But Is It Profitable?
Your Business Is Growing, But Is It Profitable?
The Event Pro Show
Your Business Is Growing, But Is It Profitable?

Being great at what you do doesn't automatically mean you're great at running a business. For event professionals who have built companies around creativity and production expertise, understanding the financial side of the operation can be one of the biggest challenges to long-term success.

In this episode of The Event Pro Show, Seth Macchi sits down with Michael Stier of FocusCFO to discuss the financial realities of running a business in the events industry. Michael challenges the assumption that increased revenue means greater profitability and examines why even successful companies can struggle financially.

They also discuss how fractional CFO support can help business owners better understand their financial position and make strategic decisions instead of reacting to challenges as they arise.

For event entrepreneurs, the message is an important one. Building a financially healthy company requires more than generating business. It requires understanding what makes that business profitable and making decisions that support its long-term success.

Resources:

FocusCFO

Michael's LinkedIn

The Event Pro Show is a production of LEMG.

LEMG is a leading event production company known for delivering exceptional experiences. From site planning and event design to technical production, staging, lighting, sound, and more—we do it all. As a second-generation company, we're proud of our rich history and commitment to innovation. Whether it's a corporate meeting, conference, convention, or live event, we're the team our clients trust to execute their vision flawlessly.

https://lemg.live/